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Click Here to Find Out More! Provide incentives to your clients or customers when they refer their friends to you. The most powerful marketing avenue is word of mouth since people trust the recommendations their friends and family make. These also encourage current customers to stay loyal to you. Create a business that can help you to be sure that you're going to make money. Market saturation and customer base are important to keep in mind. You do not want to be competing in a space with thousands of competitors. In other words, do your homework first to see if you are picking a business that you can succeed in without a lot of competition.